Kia Holds Car-a-oke Contest In 2016 Optima
Kia Motors America recently gave basketball fans all over the country the chance to win tickets to the Championship Game taking place this weekend with a fun and unique contest that also promoted the all-new 2016 Kia Optima. Kia is the official automotive partner of the NBA and so they set up a special Optima car-a-oke display at several stadiums of the past couple of weeks. Kia then invited attendees to get inside the vehicle to experience the Kia Optima and to participate in the car-a-oke in order to enter for a chance to win tickets to the championship game. Kia then captured all of the signing and put together a compilation of the fans all singing Lynyrd Skynyrd’s classic Sweet Home Alabama!
Check out the video to see everyone rocking out in the 2016 Optima!
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The 2016 Kia Optima has been included in the 16 Best Family Cars for 2016 list from KBB.com. Editor’s note the all-new Optima’s family-friendly qualities, style, and an array of features for the top reasons why it was selected. The vehicles selected for this list were chosen by KBB.com editors after an extensive evaluation of new models looking at aspects such as spaciousness, safety, convenience, and comfort.
“The all-new 2016 Optima has matured in all the right ways, from the European sport-sedan design to the premium interior materials to its vastly improved ride and handling and advanced safety features,” said Orth Hedrick, vice president, product planning KMA. “Similarly, Sedona was designed for today’s active lifestyles and families on the go with more power, a longer wheelbase for improved leg room and unique seating configurations combined with intuitive technology and safety. We’re honored that Kelley Blue Book has named Optima and Sedona to the 16 Best Family Cars for 2016 list.”
“2016 KIA OPTIMA AND SEDONA NAMED TO KELLEY BLUE BOOK’S KBB.COM 16 BEST FAMILY CARS FOR 2016 LIST.” 2016 KIA OPTIMA AND SEDONA NAMED TO KELLEY BLUE BOOK’S KBB.COM 16 BEST FAMILY CARS FOR 2016 LIST. N.p., 4 Feb. 2016. Web. 05 Feb. 2016. <http://www.kiamedia.com/us/en/media/pressreleases/11158/2016-kia-optima-and-sedona-named-to-kelley-blue-books-kbbcom-16-best-family-cars-for-2016-list>.
Coming off an all-time annual sales record in 2015, Kia Motors America continues to wow competitors and customers alike by having the best recorded January sales ever with a total of 38,305 vehicles. This was largely because of double-digit gains by the Kia Sportage, Soul, and Sedona.
This success was not without obstacles, mostly due to the inclement weather much of the North East faced this winter. “Despite fewer selling days and record snowfall up and down the East Coast, our dealers worked diligently with customers who continue to discover the world-class products and ownership experience that encompasses the ‘New Kia,’” said Michael Sprague, chief operating officer and EVP, KMA.
“Kia Motors America Announces Record January Sales.” KIA MOTORS AMERICA ANNOUNCES RECORD JANUARY SALES. Web. 02 Feb. 2016.
Off Script With The Optima
Kia Motors America is very excited to tell customers all about the incredible qualities and features of the 2016 Kia Optima, and here at Destination Kia, we are happy to share that information with all of our customers from Albany, Schenectady, Clifton Park, Queensbury, and Kingston, NY. In order to offer a more detailed look at some of the specifics of this model, the brand has released a series of new videos called “Off Script with the Optima”.
In each video, we are offered a visual tour of the model, with the focus on the specific area of the vehicle that the video is highlighting. You will then be provided with a description of these features by Optima experts Miles and AC who offer a more funny conversational tone to the description rather than the generic fact-based descriptions that are in most informational videos. There are currently five videos in the series, a general overview one and then four more videos devoted to Performance Features, Control Features, Luxury Feature, and Safety Feature.
You can check out the overview video below and be sure to visit the official Kia Motors America YouTube page to see the remaining videos in the series. To learn even more be sure to stop by and see us here at 760 Central Ave Albany, NY 12206 where we will be happy to answer any questions you may have about the 2016 Kia Optima and set you up for a test drive.
Kia Releases Teaser For Super Bowl Commercial
In our last blog, we shared the two new advertisements that Kia Motors America recently released featuring the 2016 Kia Optima with narration provided by none other than Academy Award-winner Christopher Walken. Now, the brand has announced that they will also be releasing a Super Bowl advertisement that will also feature Christoper Walken, only this time he will not just be heard, but seen as well.
This new spot is called “Walken Closet” and the theme will be a continuation of the message from the original advertisements about how they 2016 Kia Optima has been designed for those who do not wish to blend in with the crowd.
See a short preview clip of this commercial in the video below and be sure to watch the full version during the big game on Sunday, February 7, 2016. .
“KIA PROVIDES FIRST LOOK AT “WALKEN CLOSET” SUPER BOWL COMMERCIAL.” Kia Media. N.p., 27 Jan. 2016. Web. 29 Jan. 2016.
It is no secret that the 2016 Kia Optima has separated itself from a class of otherwise boring, uninspired midsized sedans. The Optima draws attention with its European style and advanced design. Kia is now looking to turn even more heads as they expand their marketing campaign to include Academy Award Winner, Christopher Walken.
Michael Sprague, COO and EVP for Kia Motor Company explains, “Kia is a recognized industry leader in styling and quality, and like the all-new Optima, these new ads stand out from the competition with the assistance of someone who knows a thing or two about being distinctive.” Walken will join NBA-All Star, Blake Griffin to continue the “Next Level” Kia Optima commercial series. This will be the seventh consecutive year Kia will appear in the Super Bowl Broadcast.
See these two new spots below:
“Kia Optima Breaks the Midsize Sedan Mold in Expanded Marketing Campaign.” Kia Media. N.p., 11 Jan. 2016. Web. 21 Jan. 2016. <http://www.kiamedia.com/us/en/media/pressreleases/11106/kia-optima-breaks-the-midsize-sedan-mold-in-expanded-marketing-campaign>.
2016 Kia Cadenza Research & Review Page Coming Soon
Destination Kia is excited to announce that a new Research & Review page on the 2016 Kia Cadenza will soon be released on our website. This fantastic page will be ideal for anyone who is interested in this model as it will contain all of the important information for this vehicle such as trim levels, starting MSRP, performance capabilities, safety features, convenience features, and more. Therefore, there will be no need for you to have to go searching for information on this model because we have already done the research and put it all in one place for your convenience. Be sure to check out this page as soon as it arrives and then stop by in person to take it out for a test drive.
Kia reveals first images of all-new Niro Hybrid Utility Vehicle
Last week, Kia released a new teaser image of the all-new Niro Hybrid Utility Vehicle (HUV) that they will debut next month at the 2016 Chicago Auto Show. This impressive new HUV was created through a collaboration between the brand’s design centers in California, USA and Namyang, Korea, and the goal was to create a dynamic design that would offer the traditional practicality and convenience of an SUV, but with a more luxurious look and feel.
This model has been equipped with a slimmer character line and rear windows, raised rear haunches, muscular wheel arches, high-mounted LED taillights, and a new downsized gasoline-electric hybrid powertrain that achieves a sub-90 g/km CO2 emissions rating. Overall, this model is meant to reflect Kia’s new dedicated eco-car platform and offer a glimpse at the direction they will be moving toward in the future.
“Kia Reveals First Images of All-new Niro Hybrid Utility Vehicle.” Kia Media. N.p., 11 Jan. 2016. Web. 15 Jan. 2016. <http://www.kiamedia.com/us/en/media/pressreleases/11110/kia-reveals-first-images-of-all-new-niro-hybrid-utility-vehicle2>.
Get The 2016 Kia Soul At Destination Kia
If you are looking for a fun, and efficient hatchback that will have you riding around in style then the 2016 Kia Soul is the vehicle for you. We have this model here at Destination Kia so we invite you to take a trip over from Albany, Schenectady, Clifton Park, Queensbury, and Kingston, NY to take a test drive in this all-new model and experience it for yourself. In the meantime, you should be sure to read through the Research & Review page we have available on this model, which you can find under our “Model Lineup” tab.
Some of the highlights from this page include the two engine options that are available depending on which one of the three trim levels you select. Additionally, you will find a list of all of the different features on this model, some of which include Electronic Brake-Force Distribution, Hill Start Assist Control, Tire-Pressure Monitoring System, Bluetooth® Technology, FlexSteer™, and AM/FM/MP3/SiriusXM™ Audio System.
Kia Motors America Ends 2015 with Record Sales
Kia Motors America has had another incredible year thanks to a strong 8 month streak of sales records to finish out the year and set an all-time best annual sales record of 625,818 vehicles. This was a 7.9 percent increase year-over-year, with much of its success thanks to the record setting December when Kia sold 54,241 vehicles and crossed over the 600,000 mark for the first time ever.
Throughout the record year Kia saw great things happen. The Optima saw record sales with 159,414 units sold and Soul sales saw increases for the sixth year in a row. Sedona sales also saw an increase of 150 percent and the Forte family of cars had its best year for sales ever. With many other accomplishments, it’s no wonder Kia had such a great year.
“Even without the benefit of a truck in our lineup, Kia began 2015 as one of Yahoo!’s ‘hottest brands’ and it only got better from there as we outperformed the record-setting industry and posted big gains in several passenger car and CUV segments,” said Michael Sprague, chief operating officer and EVP, KMA. “The new Kia is a recognized leader in design, quality, advanced technology and value, and with three all-new products scheduled to launch in 2016, we will continue challenging everything people think they know about this brand and our world-class products.”
“RECORD DECEMBER POWERS KIA MOTORS AMERICA TO BEST-EVER ANNUAL SALES TOTAL.” RECORD DECEMBER POWERS KIA MOTORS AMERICA TO BEST-EVER ANNUAL SALES TOTAL. N.p., 5 Jan. 2016. Web. 07 Jan. 2016.
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